YouTube, the video streaming giant, has recently released a list of the top trending content creators in Nigeria. These content creators not only have the highest subscribers and viewership, but they have also become some of the richest content creators in Nigeria.
In the last three years, YouTube has paid over $50 billion to creators, artists, and media companies. The CEO of YouTube, Susan Wojcicki, stated in her speech at the inaugural ‘Made on YouTube’ event that the platform has paid creators, artists, and media companies over $50 billion dollars in the last three years and the platform is doubling down on its commitment to reward creativity on its platform by expanding access to the YouTube Partner program.
The success of the YouTube Partner Program, which was launched in 2007, has allowed content creators to earn significant amounts of money through various monetization methods such as YouTube ads, personal adverts, sponsorships, affiliate marketing, and brand promotion. With over 1.5 billion monthly users and an average of over 30 billion daily views, the platform has provided a platform for content creators to showcase their talents and reach a wide audience.
Top Nigerian content creators who are making a significant impact and earning a considerable amount of money include Mark Angel, Adeherself, Emmanuella, Naijaloaded TV, and Joro Olumofin, among others. These content creators are known for their high-quality content and massive followings, which have earned them millions of subscribers and hundreds of thousands of views per video.
Comedian Mark Angel has over 8.61 million subscribers and millions of viewers monthly. He earns millions of naira monthly from YouTube ads, personal adverts, sponsorships, affiliate marketing, and brand promotion.
Adeherself is a popular Nigerian YouTuber and content creator known for her beauty, fashion, and lifestyle content, which has earned her over 3 million subscribers and hundreds of thousands of views per video.
Emmanuella is a young Nigerian comedian and content creator who is best known for her hilarious skits and short films, which have made her one of the most recognizable faces in the Nigerian YouTube community with over 2 million subscribers and millions of views per video.
Naijaloaded TV is a popular YouTube channel that covers a wide range of topics, including entertainment, news, and politics.
With over 1 million subscribers and millions of views per video, Naijaloaded TV is one of the most successful YouTubers in Nigeria.
Joro Olumofin, a popular Nigerian relationship coach, YouTuber, and social media influencer, is best known for his advice videos on relationships, dating, and marriage and has over 1 million subscribers and hundreds of thousands of views per video.
YouTube has become one of the most popular and lucrative platforms for content creators in recent years.
With its massive reach and high viewership, many people are now using the platform to build successful careers and businesses.
The success of top Nigerian content creators on the platform has led to a thriving YouTube community in Nigeria and these creators continue to make a significant impact on the Nigerian YouTube community and beyond.
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Joseph Omoniyi
