In a bold and historic move, Nigerian travel and lifestyle content creator Alma Asinobi is set to make history by attempting to break the Guinness World Record for the fastest journey across all seven continents. With a mission to complete the challenge in under 70 hours, Alma aims to surpass the existing record of 73 hours (3 days, 1 hour, 5 minutes, and 4 seconds) held by Sujoy Kumar Mitra and Ali Irani.
Starting her journey from Antarctica on March 15, the 26-year-old will embark on a meticulously planned route covering North America, South America, Europe, Africa, Asia, and Oceania. This ambitious attempt not only makes her the youngest Nigerian and the first Black solo traveler to take on this feat but also highlights an important message about global mobility and representation in travel.
Breaking Barriers Beyond the Record
For Alma, this challenge is about more than just securing a world record – it’s about inspiring others who face barriers to international travel. “This attempt is about more than just breaking a record – it’s about showing what’s possible for young African women and anyone with a low-mobility passport,” Alma shares. “I’m determined to complete this journey in under 70 hours, proving that determination can overcome barriers in global travel. I don’t want my dreams or adventures to be determined by the color of my skin or the color of my passport.”
As a daring and influential travel content creator, Alma has dedicated her platform to making international travel more accessible for those with restricted passport mobility. Through her engaging storytelling, informative travel guides, and breathtaking visuals, she has become a trusted voice in the global travel community. Her record attempt has also sparked excitement among industry leaders. “Alma’s record attempt represents a significant moment for diversity in global adventure travel,” says Eneyi Obi, Global Chief Marketing Officer, Rise. “Her journey will inspire countless travelers from underrepresented backgrounds to pursue their own travel ambitions, and we at Risevest are glad we can be catalysts to make this amazing feat a reality.”
A Trailblazer in the Travel Industry
With an impressive community of over 200,000 followers across social media, Alma has built a reputation as one of the most influential voices in travel. Her dedication to educating and empowering aspiring travelers has led to partnerships with global brands like Sony, Mastercard, and Spotify. She has also been invited to deliver two keynote speeches at TEDx Talks, cementing her status as a thought leader in the industry. Alma was nominated for ‘Travel & Leisure Influencer of the Year’ at the 2022 Pulse Influencer Awards and was recently named among the 2024 Top 100 Influential Nigerians by List NG. Her work has also been recognized by ThisDay Live and BellaNaija, where she has been praised for her contributions to women’s empowerment and the travel space.
Inspiring a New Generation of Travelers
Reflecting on her inspiration for creating travel content, Alma highlights the lack of resources available for travelers with low-mobility passports. “I didn’t see a lot of people like me traveling and sharing details about how they were able to make it happen with their passport. Most blogs and social media content were focused on the trips themselves, and not much about how to get visas and plan for the trips. So I decided to fill that gap in the space by creating content for people like me who have low-mobility passports and need more information about how to travel.”
